Redesigning the Sharda Group website
Sharda Group is an industrial conglomerate in Nepal. Dignep redesigned and rebuilt its corporate website to reflect the brand, make content easier to find, and improve performance and accessibility.
Overview
The new site is mobile-first, with clearer navigation, faster load times and content management the Sharda Group team can run without developers.
Client
Sharda Group
Industry
Industrial conglomerate, multi-sector
Services
IT consultancy: discovery and requirements mapping, UX/UI redesign, information architecture, content strategy, SEO and performance optimisation, full-stack development, QA, hosting and deployment, analytics and maintenance.
Challenge
- Dated design and fragmented navigation made “Know Us”, the business pillars and media updates hard to find.
- Weak performance, accessibility and mobile support hurt the user experience and search visibility.
- Manual content updates slowed announcements and hiring, with no clear publishing governance.
- The company needed a secure foundation that could grow, with clear contact routes and social presence.
Tech stack
- Frontend. Next.js, React, TypeScript, Tailwind CSS
- CMS. custom CMS
- Backend. PHP and Laravel
- Performance. image optimisation, code splitting, lazy loading, prefetching
- Analytics and SEO. Google Analytics and Tag Manager, structured data, sitemap and meta automation
- Security. HTTPS/TLS, security headers, rate limiting, WAF, routine backups and monitoring
Solution
- Navigation. Rebuilt around “Know Us”, “What We Do”, “Media”, “Work With Us” and “Contact Us”, so each audience has a clear path.
- Interface. Brand-aligned components, accessible colour contrast and consistent typography.
- Content management. Component-based content models for pages, news, events and careers, with approval workflows.
- Performance. Optimised media, server-side and incremental static rendering, and CDN edge caching.
- Contact details. Contact information, office location and social profiles across the site.
- Governance and QA. Role-based publishing, audit trails, pre-release checks and monitoring.
Results
- Engagement. Clearer navigation and a mobile-first layout increased time on site and reduced bounce rates.
- Publishing. The team updates news, events and job openings without developer support.
- Performance. Page load metrics and Core Web Vitals improved, which helps search visibility.
- Consistency. One design system across the site.
- Releases. Streamlined workflows and CI/CD reduce deployment risk and time to release.
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