Website redesign and development
Dignep partnered with Sharda Group one of Nepal’s leading industrial conglomerates to redesign and rebuild their corporate website
Overview
we work with Sharda Group one of Nepal’s leading industrial conglomerates to redesign and rebuild their corporate website to better reflect brand values, improve content discoverability, and enhance performance and accessibility. The result is a modern, mobile-first site with clear navigation, faster load times, and scalable content management aligned with enterprise standards.
Client
Sharda Group
Industry
Industrial conglomerate, multi-sector
Services
IT Consultancy
Discovery and requirements mapping, UX/UI redesign, information architecture, content strategy, SEO and performance optimization, full-stack development, QA, hosting and deployment, analytics, and maintenance.
Challenge
- Outdated design and fragmented navigation reduced clarity around “Know Us,” business pillars, and media updates.
- Limited performance, accessibility, and mobile responsiveness impacted user experience and search visibility.
- Manual content updates slowed announcements and hiring initiatives, and lacked governance.
- Need for a scalable, secure foundation with clear contact pathways and social presence.
Techstack
- Frontend: Next.js/React, TypeScript, TailwindCSS
- CMS: Custom CMS
- Backend: PHP / Laravel
- Performance: Image optimization, code-splitting, lazy loading, prefetching
- Analytics/SEO: Google Analytics/Tag Manager, structured data, sitemap and meta automation
- Security: HTTPS/TLS, security headers, rate limiting, WAF, routine backups and monitoring
Solution
- UX & IA: Re-architected navigation for “Know Us,” “What We Do,” “Media,” “Work With Us,” and “Contact Us,” creating intuitive pathways for stakeholders.
- Modern UI: Brand-aligned components, accessible color contrast, and consistent typography.
- CMS Enablement: Component-based content models for pages, news/events, and careers with approval workflows.
- Performance First: Optimized media, SSR/ISR for fast loads, and CDN edge caching for global access.
- Trust Signals: Prominent contact details, office location, and social profiles integrated across pages.
- Governance & QA: Role-based publishing, audit trails, pre-release checks, and monitoring.
Results
- Improved Engagement: Clear IA and mobile-first UX increased time-on-site and reduced bounce rates.
- Faster Publishing: Headless CMS enabled quick updates for news, events, and hiring—without developer support.
- Performance Gains: Significant improvement in page load metrics and Core Web Vitals, enhancing SEO.
- Brand Consistency: Cohesive design system improved credibility across stakeholder touchpoints.
- Operational Efficiency: Streamlined workflows and CI/CD reduced deployment risk and time to release.
- Attribution & Compliance: Clear footer credits and contact info increased transparency and conversion opportunities.
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